Top 5 Art Games Performance in the UK, Q1 2025

In the first quarter of 2025, the top 5 art games on a unified platform in the United Kingdom showed varied performance in terms of downloads, revenue, and active users. Here, we delve into the specifics for each application, based on data from Sensor Tower.

Zen Color - Color By Number from Oakever Games saw a peak in weekly downloads with around 40.9K in mid-February. Revenue increased steadily throughout the quarter, peaking at approximately $1.8K in late February. Active users fluctuated, with a notable rise to 171K in late February before settling at around 161K by the end of March.

Color Pop AI - Coloring Book by MWM experienced a significant drop in downloads from 43.9K to 14.4K in early January but recovered to 25.7K in mid-February. Revenue peaked at $15.4K at the start of the quarter, while active users decreased from 142.6K to around 88.9K by the end of March.

Happy Color by Numbers Game from X-Flow maintained a steady download rate, with numbers ranging from 20.5K to 14.5K throughout the quarter. Revenue showed a slight decline, ending at $808. Active users remained robust, peaking at 302K in early January and finishing the quarter at 296K.

Color by Number：Coloring Games by Wildlife Studios had a notable increase in downloads mid-February, reaching 21.6K. Revenue saw a slight dip, ending at $6.2K. Active users rose to 81.3K by mid-March before ending the quarter at 64.6K.

Finally, Art Puzzle - Jigsaw Games from Easybrain Ltd experienced a decline in downloads, from 12.9K to 7.9K by the end of March. Revenue remained relatively stable, averaging around $250. Active users, however, decreased significantly from 60.3K to 20.3K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower's platform.